You have been hired as an outside consultant for a large durable medical equipment and medical supply company. The company specializes in a wide range of medical supplies and equipment. Some of its most profitable offerings include hospital bed rental to private residents, wheelchairs, walkers, scooter and other mobility equipment. However, they have come to realize that competition is increasing and market share is getting tight. They note that most of their customers are new costumers and very few are repeat customers. They are concerned with customer loyalty. The medical supply company owner has asked you to train develop a plan to improve customer loyalty and train the staff.
Create a report that describes and critically analyzes at least 5 contemporary best practices to improve customer loyalty in a health care organization.
Be sure to discuss the (multiple) benefits that loyal, repeat customers offer to health care organizations.
Develop and defend at least 4 recommendations for the medical supply company based on your research on how to improve customer loyalty. Include a brief overview of how each recommendation would be implemented at the company.
Develop an initial training plan for the company relative to 1 recommendation, explaining expected results in terms of staff and customer outcomes.
The body of the resultant paper should be 5-7 pages and include at least 5 relevant peer-reviewed academic or professional references published within the past 5 years.
For a resource guide on using the online library to search for references, please click here.
Please submit your assignment.
For assistance with your assignment, please use your text, Web resources, and all course materials.
Your assignment will be graded in accordance with the following criteria. Click here to view the grading rubric.
The use of WACC to select investments is acceptable when the:
NPV is positive when discounted by the WACC.
correlations of all new projects are equal.
risks of the projects are equal to the risk of the firm.
firm is well diversified and the unsystematic risk is negligible.
None of these.
Question 2
2 / 2 pts
The beta of a security provides an:
estimate of the slope of the Capital Market Line.
estimate of the slope of the Security Market Line.
None of these.
estimate of the market risk premium.
estimate of the systematic risk of the security.
Question 3
2 / 2 pts
The following are methods to estimate the market risk premium:
use the bond valuation model to estimate growth in bond prices with different costs of capital.
use historical data to estimate future risk premium and use the dividend discount model to estimate risk premium.
use the dividend discount model to estimate risk premium.
use historical data to estimate future risk premium.
use historical data to estimate future risk premium and use the bond valuation model to estimate growth in bond prices with different costs of capital.
Question 4
2 / 2 pts
If a firm has low fixed costs relative to all other firms in the same industry, a large change in sales volume (either up or down) would have:
a smaller change in EBIT for the firm versus the other firms.
no effect in any way on the firms, as volume does not affect fixed costs.
None of these.
a decreasing effect on the cyclical nature of the business.
a larger change in EBIT for the firm versus the other firms.
Question 5
2 / 2 pts
For a multi-product firm, if a project’s beta is different from that of the overall firm, then the:
CAPM can no longer be used.
project should be discounted using the overall firm’s beta.
project should be discounted at the market rate.
project should be discounted at the T-bill rate.
project should be discounted at a rate commensurate with its own beta.
Question 6
2 / 2 pts
Firms whose revenues are strongly cyclical and whose operating leverage is high are likely to have:
zero betas.
negative betas.
high betas.
None of these.
low betas.
Question 7
2 / 2 pts
The present value of cash flows is important in
None of these
multiples analysis
time series analysis
growth projections
discounted cash flow analysis
Question 8
2 / 2 pts
When using the cost of debt, the relevant number is the:
post-tax cost of debt, since dividends are tax deductible.
None of these.
pre-tax cost of debt, since it is the actual rate the firm is paying bondholders.
pre-tax cost of debt, since most corporations pay taxes at the same tax rate.
post-tax cost of debt, since interest is tax deductible.
Question 9
2 / 2 pts
The beta of a firm is more likely to be high under what two conditions?
Low cyclical business activity and low operating leverage
High cyclical business activity and low operating leverage
High cyclical business activity and high operating leverage
Low cyclical business activity and low financial leverage
None of these.
Question 10
2 / 2 pts
A firm with cyclical earnings is characterized by:
revenue patterns that vary with the business cycle.
high fixed costs.
high price per unit.
low contribution margins.
high levels of debt in its capital structure.
Question 11
2 / 2 pts
If the project beta and IRR coordinates plot above the SML the project should be:
rejected.
It is impossible to tell.
None of these.
accepted.
It will depend on the NPV.
Question 12
2 / 2 pts
The WACC is used to _______ the expected cash flows when the firm has _______.
discount; short term financing on the balance sheet
discount; debt and equity in the capital structure
increase; debt and equity in the capital structure
None of these.
decrease; short term financing on the balance sheet
Question 13
2 / 2 pts
If the CAPM is used to estimate the cost of equity capital, the expected excess market return is equal to the:
return on the stock minus the risk-free rate.
market rate of return.
beta times the risk-free rate.
difference between the return on the market and the risk-free rate.
beta times the market risk premium.
Question 14
2 / 2 pts
The weighted average cost of capital for a firm is the:
maximum rate which the firm should require on any projects it undertakes.
rate of return that the firm’s preferred stockholders should expect to earn over the long term.
overall rate which the firm must earn on its existing assets to maintain the value of its stock.
discount rate which the firm should apply to all of the projects it undertakes.
rate the firm should expect to pay on its next bond issue.
Question 15
2 / 2 pts
The beta of a firm is determined by which of the following firm characteristics?
Operating leverage
Financial leverage
Cycles in revenues
All of these.
None of these.
"Not answered?"
https://acehomeworktutors.com/wp-content/uploads/2019/12/ace-1.png00Mary Geehttps://acehomeworktutors.com/wp-content/uploads/2019/12/ace-1.pngMary Gee2022-01-12 10:08:232022-01-12 10:08:23The use of WACC to select investments is acceptable
Write an analysis paper on the USA Today case study. Within your paper be sure to answer the following questions:
1. What opportunities in the marketing environment did Gannett seize in launching USA Today? How did the company learn about and respond to these opportunities? Answer the same questions for USAToday.com
2. How has a continuous strategy of marketing innovation proved successful for USA Today as it looks toward its future? Explain.
3. Based on USA Today’s experiences with print and online news, evaluate the long-term potential of printed news and the newspaper publishing industry. Do you believe printed newspapers will continue to survive despite digital competition?
The requirements below must be met for your paper to be accepted and graded:
· Write between 750 – 1,250 words (approximately 3 – 5 pages) using Microsoft Word in APA style.
· Use font size 12 and 1” margins.
· Include cover page and reference page.
· At least 80% of your paper must be original content/writing.
· No more than 20% of your content/information may come from references.
· Use an appropriate number of references to support your position, and defend your arguments. The following are examples of primary and secondary sources that may be used, and non-credible and opinion based sources that may not be used.
·
1. Primary sources such as, government websites (United States Department of Labor Bureau of Labor Statistics, United States Census Bureau, The World Bank, etc.), peer reviewed and scholarly journals in EBSCOhost and Google Scholar.
2. Secondary and credible sources such as CNN Money, The Wall Street Journal, trade journals, and publications in EBSCOhost.
3. Non-credible and opinion based sources such as, Wikis, Yahoo Answers, eHow, blogs, etc. should not be used.
"Not answered?"
https://acehomeworktutors.com/wp-content/uploads/2019/12/ace-1.png00Mary Geehttps://acehomeworktutors.com/wp-content/uploads/2019/12/ace-1.pngMary Gee2022-01-12 10:07:292022-01-12 10:07:29USA Today: Innovation in an Evolving Industry
Which of the following are potentially constructive ways to balance power in a negotiation?
Hire a mediator to help you.
Begin to avoid people who we perceive to have higher power.
Use your skills in manipulation.
Feign ignorance.
Focus on your own needs and tasks.
Question 2. Question :
Which of the following is NOT an assumption of collaborative negotiation?
Common interests are valued and sought.
Interdependence is recognized and enhanced.
Limited resources do not exist.
The goal is a mutually agreeable solution that is fair to all.
The negotiating world is controlled by enlightened self-interest.
Question 3. Question :
Which of the following is a disadvantage of collaborative bargaining?
The bias toward cooperation may result in internal pressure to compromise when you don’t really want to.
It avoids confrontation.
There is an increased vulnerability to deception and manipulation by a competitive opponent.
It requires substantial process knowledge and skill to be effective.
All are potential disadvantages of collaborative bargaining.
Question 4. Question :
From a competitive approach, Principled Negotiation may appear weak. According to the authors of your text, strength or toughness comes in the form of:
accommodating the other.
firm flexibility.
standing up for your principles at all costs.
relying on criteria established by others.
inherent interests
Question 5. Question :
Why is “expanding the pie” an effective way of negotiating collaboratively?
It threatens both parties into giving up their piece of the pie
Someone is always “hungrier.”
It attempts to expand scarce resources available, altering the conflict structure
People become more entrenched in their “positions.”
The playing field is “leveled.”
Question 6. Question :
Negotiation that is transformational is defined as:
cooperating fully with the other.
creating something new from what existed before.
using your intuition to help reframe the conflict.
cooperative competitiveness.
the exchange of rational self-interest.
Question 7. Question :
Collaborative conflict management requires:
one person to give up his/her needs.
one person to have more power than the other.
both people give up something important.
too much time to be effective.
all parties to give their best communication efforts.
Question 8. Question :
Which of the following is NOT true of competitive bargainers?
They will make high opening demands and concede slowly.
They will recognize and enhance interdependence.
They will exaggerate the value of concessions that are offered.
They will try to resist persuasion on issues.
Competitive bargainers will do all of the above.
Question 9. Question :
Your down-coat company is having an unusually large amount of business due to an extremely cold winter. Your boss expects you to keep up with your work, but won’t allow overtime, due to cost-cutting throughout the company. You suggest that they hire another person, although you realize the large volume of business is temporary. When you discuss this with your boss, you both decide that your boss can help you temporarily, thus finding an inexpensive solution to your problem. This is an example of which communication pattern?
Logrolling
cost cutting
bridging
compromising
competing
Question 10. Question : Which of the following negotiation strategies does not apply to Cheap Statue (Application 8.2 – page 247)?
win/lose perspective
competitive negotiation
cultural effects
cost cutting
bargaining range
"Not answered?"
https://acehomeworktutors.com/wp-content/uploads/2019/12/ace-1.png00Mary Geehttps://acehomeworktutors.com/wp-content/uploads/2019/12/ace-1.pngMary Gee2022-01-12 10:06:432022-01-12 10:06:43Which of the following are potentially constructive ways to balance power in a negotiation?
