Compose a 500 words essay on Conformity and Social Influence. Needs to be plagiarism free!
In this way, by behaving in the way they were expected to behave, the members demonstrated conformity.
Conformity is defined as “a form of social influence in which individuals change their attitudes and/or behavior to adhere to a group or social norm” (Shiraev & Levy, 2010, p. 283). The cultures that are more likely to conform to the social norms and behavior are those that follow ‘collectivism’ (Shiraev & Levy, 2010, p. 284). As far as financial status is concerned, it has been found that people belonging to lower-middle-class group are more likely to conform due to lack of independence and need of social support (Shiraev & Levy, 2010, p. 283). Also, the societies and cultures that follow ‘stratified and authoritarian’ social pattern, where children are made to conform to social norms by their authoritative parents, are more likely to display conformity in their behavior (Shiraev & Levy, 2010, p. 284).
Obedience is behavior in which people simply follow the orders in order to conform (Shiraev & Levy, 2010, p. 288). The Heaven’s Gate members demonstrated obedience in a strong manner. They obeyed every rule, schedule and practice that was set by their leaders, Applewhite and Nettles (Snow, 2003, p.94). They obeyed the rules of not being alone, doing things that were structured for them by the leaders, checking with the leaders every 12 minutes or so, cutting the carrots in certain way, showering for certain time, watching only the permitted television shows and movies etc. (Snow, 2003, p.94). This shows that the rules which were set by the leaders were not only harsh and irrational but also snatched the personal freedom of the members. However, even then, the rules were followed by the members. This shows that the members of Heaven’s Gate demonstrated obedience in strong way.
The social power of the cult leader is very high. It is the high power of the influence that makes the leaders successful in making people to believe
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